About Us
Core Values
Consistent quality products and services: We strive to consistently provide high-quality, science-backed nutrition solutions that meet our customers' needs.
Ethical trading: We believe in ethical business practices and are committed to treating our suppliers, customers, and employees with fairness and integrity.
Financial transparency and accountability: We are dedicated to being transparent and accountable in our financial dealings, ensuring that our financial reporting is accurate and timely.
Social responsibility: We are committed to being socially responsible by promoting health and nutrition education, supporting local farmers, and minimizing our environmental impact.
Our Vision
We envision a healthier and joyful humanity across life stages, from preconception to healthy aging.
Our Mission
Our mission is to provide sustainable, science-backed nutrition solutions that promote optimal health across life stages, from preconception to healthy aging.
Executive team
CHRISTINA CHARLES MPANDUJI
CEO & Co-Founder
Christina, a young Tanzanian scientist with an MSc in Health and Biomedical Sciences from NM-AIST, co-founded BioNutra, excelling in genome-scale metabolic modeling and nutrition product development. She has developed several successful nutrition products, including a brain health formula, and won the 2019 African Grand Challenge. Christina further enhanced her business leadership skills through the WESKA program at Washington State University, gaining insights from companies like Google and Microsoft. Under her leadership, BioNutra has developed over 12 nutrition products, with seven certified by food standards authorities in East Africa.
JOFREY RAYMOND
KUSONGWA
Co-Founder & Director of Research & Innovation
Jofrey, a visionary Tanzanian scientist and entrepreneur, holds a PhD in Food and Nutritional Sciences from NM-AIST and co-founded BioNutra to advance nutrition and health in Africa. At BioNutra, he has developed innovative products targeting type-2 and type-3 diabetes, anemia, dementia, cancer, and obesity. Jofrey's unique approach to nutrition and health has impressed business leaders in Africa and the USA, earning him top accolades in international competitions in 2013. With over 13 years of experience in human nutrition, he has also pioneered the development of food supplements at NM-AIST and SUA.
SEMBA MASUMBUKO
Director of Data Science & Technology
Semba is a data scientist with over a decade of experience in delivering impactful data-driven solutions globally. He holds a PhD in Physical Oceanography from UDSM, with a specialization in data science and technology. At BioNutra, Semba has developed innovative tools and algorithms, including advancements for the Year-long Eating Right Program (YERP)—a science-backed personalized nutrition program that sets the body to naturally heal, nourish, and prevent itself from a range of metabolic diseases year-round through customized meal plans. Semba uses his expertise in Python, MATLAB, and R to develop data-driven solutions for personalized nutrition and health.